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Mobile optimization
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The process of improving a website's user experience and performance on mobile devices. This includes responsive design, optimizing loading speed, and adapting content for smaller screens. With the increase in mobile traffic, mobile optimization has become a crucial aspect of CRO.
Mobile optimization ensures that websites offer a smooth and efficient user experience on mobile devices. This includes elements such as responsive design, loading speed, and intuitive navigation. With mobile traffic on the rise, a mobile-optimized site is crucial to retaining users and maximizing conversions on all devices.
Similar definitions
Data triangulation
Data triangulation combines multiple sources and types of data to gain a more complete and accurate understanding of user behavior and preferences.
Competitor UX analysis
Study of competitors' strategies, strengths and weaknesses in the context of CRO.
Qualitative analysis
Qualitative analysis focuses on non-numerical data, such as customer verbatims, to understand users' motivations, behaviors and frustrations.
Form optimization
Form optimization involves simplifying and improving online forms to maximize submission rates.
Urgency and rarity
Urgency and scarcity are persuasive techniques used to incite action by creating a sense of immediate need or limited availability.
Unique Value Proposition (UVP)
The Unique Value Proposition (UVP) is a clear statement of why a customer should choose your product or service.
Segmentation
Segmentation is the process of dividing visitors into distinct groups based on common characteristics.
Behavioral analysis
Behavioral analysis is the detailed study of user actions and interactions on a website.
Conversion tunnel
The conversion tunnel is a series of specific stages in the customer journey that users go through on a website or application, from their arrival to the final conversion, such as a purchase, registration, or any other desired action.
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